The 2018 Moscow International Auto Show opened with a Bang, and the
Haval brand had become the focus of Russian car fanatic’s attention, since its appearance
on the stage for their third consecutive year. The participation of Haval in the
auto show not only displayed its powerful product line-up, but also delivered its
steadfast determination of long-term development in the Russian market. It’s worth
mentioning that the first global model of the Chinese auto brand - Haval F7 was
launched at this auto show, and would be placed into production at the Haval
Tula plant. As the first overseas complete vehicle plant invested and
established by an independent Chinese auto brand, the Haval Tula plant also had
attracted close attention from domestic media participating in the auto show.
Solely invested overseas by GWM, the Haval Tula Plant is located at
Uzlovaya Industrial Park in Tula State, Russia, and it is the first overseas
complete vehicle plant established by a Chinese auto brand. At present, the
main structure of Tula Plant has been completed, and Haval's engineers and Russian
workers are working for completing in a speedy manner.
The Tula Plant is expected to be put into production in the first half
of 2019 producing key models such as Haval F7 and H9, with an estimated annual
production capacity of 150,000 complete vehicles.
Local government officials said that the Haval Tula Plant will provide
more than 4,000 jobs, and bring huge tax and investment opportunities to
stimulate the economic and social development of Tula State.
Russia is one of the largest overseas markets of GWM, and also a
strategic market for
Haval to carry out further development for the long term production. In
2015, the first self-supporting 4S store of Haval brand opened, and dedicated
to bringing high-quality professional SUVs for Russian customers. By the end of
2018, the Haval brand will expand up to 35 dealers in Russia, and increase to
about 70 dealers in 2019.
Thanks to its professional quality and premium services, Haval SUV has
been widely recognized by local car owners since entering the Russian market.
The sales volume is also rising steadily all the time. It is said that the
sales volume in the first half year of 2018 increased by 31% year-on-year, and
is expected to exceed 20,000 units in 2020.
The completion of Tula plant will surely help Haval to speed up
achievement of its established goal, and create quality products in line with
overseas consumers' appeal for car purchases. Tula plant will serve as a
strategic base area after being put into production, and provide strong support
for Haval to continue to expand its business in Russia and access to the
European market. More importantly, to some extent Tula plant will also help
Haval realize its strategic plan for export to Europe as soon as possible.
